Google Buzz Is the Polar Express of Social Networks Social media researcher and general internet guru Danah Boyd gave the keynote address at SXSWi earlier today, focusing on matters of privacy. On paper, Google Buzz was a perfect social network. So why did it freak everyone out so much?

Google Buzz was technically sound at launch, Boyd said, offering users the chance to opt-out or hide their friend lists, but it was rife with “non-technical” mistakes, notably its closeness—functionally and aesthetically—to Gmail, a decidedly private system.
Read the full story